A CEO was in one sick fight over the American flag that left Donald Trump seeing red

Apr 7, 2025

Patriotism isn’t what it used to be. 

Flying Old Glory has become a dirty word in some corners. 

And a CEO was in one sick fight over the American flag that left Donald Trump seeing red. 

CEO is willing to go to jail to keep flying the American flag

Camping World CEO Marcus Lemonis makes it a point to fly giant American flags outside of his company’s RV dealerships. 

The location in Greenville, North Carolina, flies a flag that’s 3,200 square feet – which makes it nearly the size of a basketball court – from a 130-foot tall pole. 

Greenville’s City Council wants Lemonis to take the flag down because it’s bigger than city regulations allow. 

The city is going to sue Camping World to take down the American flag. 

Lemonis is defiant that it’s not going anywhere. 

“Not when they sue, not when I lose, not if they take me to jail, the flag is not coming down,” Lemonis said.  “While I respect the city council’s position and while I understand they have the right to sue me, and they’re going to and I understand I have the right to defend myself, the flag is never coming down.”

He’s willing to pay fines from the city to keep Old Glory flying outside the dealership. 

“They need to sue me, not the business, because I put the flags up everywhere,” Lemonis said. 

Camping World faces multiple fights over giant flags

A Camping World dealership in Sevierville, Tennessee, was sued by the city to bring down its giant flag in March. 

Lemonis said that the company is facing lawsuits and fines nationwide because of its signature flags. 

“We dealt with it in Statesville [North Carolina]; Morgan Hill, California; Onalaska, Wisconsin; and now Greenville, North Carolina,” Lemonis explained. “And I think this is a perfect example … of local and city and state municipalities putting regulations on businesses that don’t advance the business. They just create more noise and unnecessary distractions.”

Lemonis was born in Lebanon during the country’s Civil War and was given to an orphanage shortly after he was born. 

A family in Miami, Florida, adopted him when he was nine years old. 

He grew up watching the American flag proudly fly at his family’s car dealership. 

“I remember as a little child telling my family, you know I’m the American dream, not you guys and when I get bigger, and this is a little kid talking, when I get bigger I’m going to have a flag in my business and it’s gonna be bigger than this one,” Lemonis explained. 

The fight is personal for him. 

Lemonis has more than 220 flags around the country. 

“The flag is my love letter to a country that gave me a chance when I didn’t have one,” Lemonis wrote on X. 

He vowed that his flag in North Carolina wasn’t going anywhere. 

“The flag isn’t coming down. No matter the consequences. I am an only child. My parents are both passed. I have no kids. I have my faith, my businesses, my wife and my principles,” Lemonis said. 

Even proudly flying the American flag has come under attack. 

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